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01 Premium Connectivity When It Matters
Enable consumers to pay for better network performance in moments that matter most — gaming, streaming, travel, commuting and live experiences.
Monetization potential
- New digital add-on revenue
- 7–10% ARPU uplift from premium sessions and subscriptions
- High adoption among younger, data-heavy users
- Strong repeat usage (event- and moment-based)
Indicative impact:
- Up to $200M+ cumulative revenue over 5 years for a Tier-1 operator with scaled adoption
02 Business-Class & Premium 5G Plans
Tiered consumer plans with transparent performance levels and assured experience.
Monetization potential
- 15–20% price premium over standard plans
- Improved retention and reduced churn
- Clear differentiation beyond “unlimited data”
Indicative impact:
- Sustainable ARPU growth with low incremental network cost